NMV Video: Calboy- "DEADS"(Dir. DogFoodMedia)
As one of the promising voices for the streets and a Chicago native, Calboy’s trials and tribulation bleeds through the music. Laying the foundation with the 2017 release of his first two mixtapes The Chosen One and Anxiety, Calboy came into prominence a year later with the release of “Envy Me”, later serving as the lead single from his debut EP, Wildboy, released in 2019.
Following the release of the Wildboy EP, Calboy has been able to reinvent himself both artistically and sonically; with the consistent release of singles and visuals on a weekly basis for the duration of 2019. Another testament to Calboy’s artistry is his natural aptitude for linking up with other artist from the city; striking the iron while it’s hot with hits such as “Caroline” featuring Polo G, “Chariot” featuring Lil Durk, Meek Mill, Young Thug and “Purpose” featuring Herbo.
Shadowing the momentum of his collaboration with Herbo for “Purpose”, “DEADS” serves as Calboy’s first single and visual of the year. Produced by Zillasuper, “DEADS” echoes the sentiment of his viral hit “Envy Me." Accompanied by the creative direction of DogFoodMedia, “DEADS” visually captures the style and panache that Calboy continues to hone throughout his artistry. Within one minute and fifty three seconds, DogFoodMedia manages to aesthetically underline clever and indirect techniques that coincides with the poetic fashion that Calboy creates throughout the song. Connect with Calboy’s artistic movement and check out his latest single “DEADS”.